Tech Meridian ← LIVE FEED
PROMY MERIDIAN RU

RELEASE · COMPANIES · #2039

Google launches Universal Cart in U.S. across Search and Gemini

Google has rolled out Universal Cart in the U.S., an intelligent shopping hub available in Google Search and the Gemini app that saves items from multiple retailers, monitors price and inventory changes using the Shopping Graph, recommends payment and promo options via Google Wallet, and supports checkout with Google Pay or by transferring items to merchant carts; it uses the Universal Commerce Protocol (UCP).

KEY POINTS

  1. Google has rolled out Universal Cart in the U.S., an intelligent shopping hub available in Google Search and the Gemini app that saves items from multiple retailers, monitors price and inventory changes using the Shopping Graph, recommends payment and promo options via Google Wallet, and supports checkout with Google Pay or by transferring items to merchant carts; it uses the Universal Commerce Protocol (UCP).
  2. By centralizing multi-retailer shopping, automated price/inventory alerts, and integrated payment suggestions, Universal Cart could shift how consumers shop and how merchants integrate with Google’s commerce ecosystem.
  3. Google’s Universal Cart shopping tool launches in the US

WHY IT MATTERS

By centralizing multi-retailer shopping, automated price/inventory alerts, and integrated payment suggestions, Universal Cart could shift how consumers shop and how merchants integrate with Google’s commerce ecosystem.

SOURCES & TIMELINE

3
01
GOOGLE FIRST-PARTY
An intelligent new shopping cart

Universal Cart launches in the U.S. today. Here are four ways it can help with holiday shopping — including organizing products from multiple stores into a single cart, tracking price drops, and more. Senior Director, Product Management, Consumer Shopping As we build for the future of commerce, our focus spans two fronts: unlocking agentic capabilities that act on your behalf, and designing practical tools that giv…

↗
02
TECHCRUNCH AI INDEPENDENT COVERAGE
Google’s Universal Cart shopping tool launches in the US

Google on Thursday said “Universal Cart,” a tool that lets users collect and monitor products they find across search and in the Gemini app, is now available to U.S. users. The company first previewed the tool at Google I/O in May. The idea is to make online shopping easier to manage. Find something you like, save it to your cart, and move on. When you return later, your items and shopping progress are still there, …

↗
03
THE VERGE AI INDEPENDENT COVERAGE
Google launches its ‘universal’ online shopping cart ahead of the holidays

The AI shopping tool is coming to Google Search and the Gemini app first. Google’s intelligent AI shopping cart is finally here, and just in time to tempt users into Black Friday and seasonal holiday spending. The Universal Cart tool Google previewed at its I/O event in May is now rolling out in the US across the Gemini app and Google Search, with the aim of making it easier to stay organized and save money when sh…

↗