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POLICY · REGULATION · #1833

Report: Major tech leaders and firms adopting Trump’s “super intelligence” rebrand for AI

The article reports that President Trump announced plans to rebrand “artificial intelligence” as “super intelligence,” and that several prominent tech CEOs and firms — including Elon Musk, Marc Benioff, Jensen Huang, and Satya Nadella — have used or signaled support for the term; it also cites a reported executive order and mentions Nvidia’s claimed $1 billion commitment to “super intelligence” research. The piece frames these moves as Silicon Valley aligning with the administration’s preferred terminology.

KEY POINTS

  1. The article reports that President Trump announced plans to rebrand “artificial intelligence” as “super intelligence,” and that several prominent tech CEOs and firms — including Elon Musk, Marc Benioff, Jensen Huang, and Satya Nadella — have used or signaled support for the term; it also cites a reported executive order and mentions Nvidia’s claimed $1 billion commitment to “super intelligence” research.
  2. The piece frames these moves as Silicon Valley aligning with the administration’s preferred terminology.
  3. If true, widespread adoption of presidential terminology or an executive order could shift regulatory language, public understanding, and industry framing of AI-related policy and funding decisions.

WHY IT MATTERS

If true, widespread adoption of presidential terminology or an executive order could shift regulatory language, public understanding, and industry framing of AI-related policy and funding decisions.

SOURCES & TIMELINE

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