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Meta has rolled out its Muse personal AI agent and announced related initiatives including a Muse Charm device and a Meta Enterprise Platform led by CJ Desai, plus expanded app integrations and business account access. Separately, a tech YouTuber, Matt Robb, reported that Muse allegedly shared his home address and accepted a lowball offer while managing his Facebook Marketplace listing.
Meta is rolling out Muse for Small Business, extending its Muse AI agent to small companies and adding integrations with tools including Shopify, Dropbox, Slack, Instagram professional analytics, Facebook Pages, and Meta ad accounts. The offering is available free with usage limits, with paid subscriptions for higher use, and is part of a broader push via the new Meta Enterprise Platform led by Chirantan “CJ” Desai.
Meta is creating a new business unit, the Meta Enterprise Platform, to sell AI tools to companies; the initial lineup includes the Muse agent, Meta Business Agent, Muse API, and Muse Code. Chirantan Desai, formerly CEO of MongoDB, will lead the unit and report directly to Mark Zuckerberg; Meta hasn’t disclosed pricing or commercial details and faces competition from coding tools and low-cost open-weight models, while the Wall Street Journal reports Meta is spending over $100 billion on AI infrastructure this year.
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