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Sierra (startup)

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STARTUPS · 1 SOURCE · The Verge AI

Instinct’s invite-only AI assistant holds up against Meta’s Muse and OpenAI’s Dots

Instinct AI launched an invite-only, text-based personal assistant in August that integrates with email, calendar, and services like Google Workspace, Slack, and Notion; despite competition from Meta’s Muse and OpenAI’s Dots, The Verge found Instinct performs competitively on everyday tasks. The startup has drawn rapid interest and was reportedly valued at $10 billion in late September.

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