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NEWS · COMPANIES · #868

YouTube adds AI-powered draft feedback, dynamic thumbnails, and expands Ask Studio to mobile

At its Made on YouTube event, YouTube introduced several AI features in the YouTube Studio app: Ask Studio (the AI Q&A) is expanding to iOS and Android; a new AI draft-feedback tool analyzes unpublished videos for pacing, structure and storytelling suggestions; a research feed highlights trending content; and creators can generate titles and thumbnails (including three-option dynamic thumbnails for segmented A/B tests). Analytics will also provide explanatory insights about performance rather than just raw metrics.

KEY POINTS

  1. At its Made on YouTube event, YouTube introduced several AI features in the YouTube Studio app: Ask Studio (the AI Q&A) is expanding to iOS and Android; a new AI draft-feedback tool analyzes unpublished videos for pacing, structure and storytelling suggestions; a research feed highlights trending content; and creators can generate titles and thumbnails (including three-option dynamic thumbnails for segmented A/B tests).
  2. Analytics will also provide explanatory insights about performance rather than just raw metrics.
  3. These AI tools could change creators’ workflows by automating content feedback, thumbnail/title generation, and targeted testing, potentially increasing efficiency and engagement on the platform.

WHY IT MATTERS

These AI tools could change creators’ workflows by automating content feedback, thumbnail/title generation, and targeted testing, potentially increasing efficiency and engagement on the platform.

SOURCES & TIMELINE

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