NEWS · OTHER · #2123
Mark Wahlberg says he's open to an AI likeness and using AI to enhance films
At TechCrunch Disrupt, Mark Wahlberg said he supports using AI to enhance filmmaking (for example, stadium settings in his upcoming Pete Rose biopic) but not to replace actors or storytelling; he also said he'd be open to creating an AI likeness of himself (e.g., via CAA Vault) to preserve his image for future projects, including the animated series Ted. He emphasized that storytelling should remain central and cautioned against simply outsourcing scripts to tools like ChatGPT without real actors.
KEY POINTS
- At TechCrunch Disrupt, Mark Wahlberg said he supports using AI to enhance filmmaking (for example, stadium settings in his upcoming Pete Rose biopic) but not to replace actors or storytelling; he also said he'd be open to creating an AI likeness of himself (e.g., via CAA Vault) to preserve his image for future projects, including the animated series Ted.
- He emphasized that storytelling should remain central and cautioned against simply outsourcing scripts to tools like ChatGPT without real actors.
- An A‑list actor publicly accepting AI likenesses and selective use of AI signals growing industry debate over consent, legacy management, and where AI fits in creative workflows.
WHY IT MATTERS
An A‑list actor publicly accepting AI likenesses and selective use of AI signals growing industry debate over consent, legacy management, and where AI fits in creative workflows.